Bohemian noble family redefines modern aristocracy by selling NFTs to preserve and share a 700-year-old legacy #togrp7
PRAGUE — It is past midnight on a Friday at the Lobkowicz Palace in the Prague Castle complex. A 27-year-old Czech prince, William Rudolf Lobkowicz, is crawling on the hard stone floor, taking care not to trigger the alarms behind the guardrails that partition the castle’s daytime visitors from the 16th-century portraits hanging on the stone walls. He’s trying to find an outlet so he can plug a 30-foot extension cord into the wall. The cord powers camera equipment to be used in a live broadcast happening around 1 a.m. which will feature the story of his family on a CNBC primetime show in New York.#togrp7
